Bill straddles both creative and technical disciplines, with a background both in graphic design and marketing technology.

Professionally, Bill focused on the brand and creative side of marketing, as Art Director for The New York Times, Leo Burnett and J. Walter Thompson. Over the past several years he has built a strong skill set and experience with Marketo, Salesforce, and other MarTech apps.

An avid life-long learner, Bill reads dozens of books monthly and will enthusiastically discuss anything from dirigibles to songlines.